Market research
For successful business growth, accurate and well-collected information is essential.
We help companies make the right decisions based on carefully gathered data about consumer behaviour, motivation, and other key factors.
Let’s get in touch – we can help you too.
Thank You to Our Clients
Benefits of market
research
By working closely with you and understanding your company’s needs, current situation, and desired outcomes, we select the most effective market research methods. After completing the research, we discuss the collected data together to identify key insights and next steps.
• We conduct research in three countries – Lithuania, Latvia, and Estonia
• Surveys can be carried out in Lithuanian, English, and Russian
• We use the most advanced CATI, CAPI, and CAWI methods
• Research is conducted for both private businesses and the public sector
• We can collect up to 2,500 respondent answers within one week
Here’s What Our Clients Say
We were very satisfied with the smooth organisation of the training, the hospitality of the staff, and, most importantly, the memorable sessions and lecturers. We have no doubt that we’ll meet again in the near future!
Diana
We appreciate the smooth and professionally executed work. The Mystery Shopper service is not only about objective measurements, but also about the human insights that can’t be captured in a questionnaire. That’s exactly the kind of thoughtful feedback and genuine care we receive from our partners. We look forward to continued and fruitful cooperation.
Jūratė
We are pleased with SeeNext’s service and the clarity of the content provided. We plan to continue using SeeNext’s services in the future. Lecturer Tomas Lagunavičius was able to explain quite complex topics to our sales staff in a simple and accessible way.
Ignas
A Results-Driven Process
We plan, execute, and analyse your research together to turn data into actionable insights.
1. Meeting
2. Planning
3. Research Implementation
4. Report
Data collection methods
Telephone Survey (CATI)
A data collection method where the respondent communicates directly with the interviewer and answers pre-prepared, client-approved questions – most often closed-ended.
This method provides a fast and focused way to gather information and is highly reliable, as each conversation is recorded.
This ensures the research process is conducted with high quality and objectivity.
Online Survey (CAWI)
A data collection method where the respondent completes a pre-agreed questionnaire online. Such questionnaires can be detailed and comprehensive.
The main advantages of online surveys are the ability to quickly collect a large number of responses and to present questions not only in text form but also through visual, audio, or video formats – allowing respondents to engage in multiple ways.
Both closed-type (targeted respondents) and open-type (random respondents) surveys can be flexibly applied.
Face-to-Face Survey (CAPI)
A data collection method in which the interviewer directly interacts with the respondent and uses a pre-approved questionnaire.
This method allows for nationwide surveys, ensuring representative data collection by geographic location and demographic distribution (e.g., gender, age, or other criteria).
The CAPI method is flexible and adaptable to a variety of research purposes.
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Frequently asked questions
Market research is most valuable when your company needs data-driven insights to support management decisions or strategic planning.
During the study, key market factors are analysed, and potential risks are identified.
Market research is especially useful when you need to gain a clear and accurate understanding of the market in which your company already operates or plans to enter.
Market research can be applied to a wide range of business needs – from solving specific business challenges to collecting essential data for decision-making.
In all cases, the purpose of market research is to help companies understand the overall market situation and provide reliable data to support informed internal decisions.
The first step is to identify your needs.
By answering key questions – why the research is needed, what its purpose is, what information you want to obtain, and what decisions you plan to make based on the collected data – we can start designing the structure of the market research.
We will then select the most suitable data collection method and prepare the questionnaire.
This question is complex and doesn’t have a single answer. Once we meet to discuss your planned market research and understand how and where you intend to use the collected data, we’ll be able to decide together which data collection method will be the most effective.
Through our long-term experience, we’ve noticed a clear trend – two main factors determine the best data collection approach: the research objective and the target audience.
Sounds complicated? Don’t worry. Contact us for a free initial consultation, where we’ll answer your questions and help you choose the most suitable research solution with confidence.